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11 September 2019
Job ID: JKT-33507

Lead the planning, development and execution of local market on Brand Environment directives and strategy.

Client Details

Multinational retail company.


  • Provides clear direction on campaign BE plan for franchisee/partners optimal execution.Take through plan with key counterparts at franchisee/partner level.
  • Insights to action. Leverage shopper research a finding to fine-tune in market execution.
  • Provide training to District Managers and in some cases Store Managers to guarantee a clear direction.
  • Follow up on VM executions on floor monthly and provide feedback to DM's and Store Managers.
  • Review floor plans for renovations, openings in both channels and work on approvals with store development teams on a timely manner.
  • Define the flow & layout within the regional approvals. Review needs from retail operations & merchandising capacity to guarantee the best strategy by channel.
  • Drive collaboration with Retail, Wholesale and Merchandising team to ensure alignment with business needs.
  • Understand changes to BVPs, DDGs, product architecture and focus that would impact VM of the brand.
  • Provide direction in terms of vendors, pricing, quality and strategy to VM's on window and in-store components for both retail and wholesale according to tiering and segmentation.
  • Timely reports of BE activity and competitive activities to AMA BE and local marketing lead.
  • Budget management - drive cost efficiency across design, production, delivery and installation process.


  • Tertiary education specializing in Visual Arts, Design or equivalent.
  • 5 years similar work experience in Visual Merchandising, Advertising and other creative work.
  • Experience with fashion or retail industry preferred but not required.
  • Working knowledge of the retail environment; and retail presence/store planning concepts.
  • Previous experience working on brands/brand management is ideal.
  • Adept in the use of graphic/design software.
  • Good project management skill, but also capable to be hands-on. Able to plan, execute as well as delegate tasks.
  • Understanding of new media channels such as digital marketing.
  • Able to train, develop and empower his team. A team player but also able to work independently.

Job Offer

  • Work life balance.
  • Career progression.
  • Global exposure.

To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Jessica Jade on +62 21 2958 8812

Apply Now

Job Details:

Michael Page
As part of PageGroup, Michael Page is a leading professional recruitment consultancy specialising in the recruitment of permanent, contract and temporary positions on behalf of the world's top employers. PageGroup operates through 155 offices in 35 countries worldwide. First established in London in 1976, we've been bringing jobseekers and employers together for more than 30 years. London listed, we opened our first Asian office in Hong Kong in 1994 and currently we have offices in all major business hubs across the APAC region, including Australia, Singapore, Thailand, Indonesia, Tokyo, Malaysia, India, Taiwan, Shanghai, Beijing, Shenzhen, Guangzhou, Pudong and Suzhou. So if you're looking to take your career to the next level, visit
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